Viral Facebook posts claim you can win a voucher for Toby Carvery for liking and sharing a Facebook post.
An example of such a post on social media below claims Facebook users can win a voucher for a “Carvery for 4” and is being used to promote a new company CEO.
Hello everyone, I’m Dan Stevens. I am very happy to announce I’m the new CEO of Toby Carvery. I’d like to start my Job off with a good deed which is why I’m going to be rewarding everyone who shares&comments by November 5th with a voucher to get a Carvery for 4 at any Toby Carvery. This can be used at breakfast, lunch or dinner.
Note: Toby Carvery is owned by Mitchells & Butler, and the CEO of that parent company is Phil Urban, not “Dan Stevens”. The man in the photo is Jon Owen, the manager of a Toby Carvery in Eden Park, London.
Despite being shared tens of thousands of times, this is just another typical fake competition like-farming scam on Facebook designed to deceive Facebook users into engaging with a Facebook post.
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Once a Facebook user engages (i.e. like/share) with a Facebook post under the belief they are entering a competition or promotion, they are then directed to external websites to “confirm” or “verify” their entry.
However these external websites are actually third party marketing websites that will harvest the personal information of visitors by luring them into signing up for other competitions or giveaways (i.e. a “bait-and-switch” scam.) The marketing websites will then use that information to sell to other companies, and this will lead to the visitor being spammed via the contact information they provided.
Such spam marketing websites have also been linked to other more sinister scams such as identity fraud.
Don’t fall for fake Facebook competition posts. To avoid these scams…